Sjogren Industries’ remarkable experience at WIRE TOHO 2023

Sjogren Industries, a renowned American brand-name specializing in the wire straightening sector, was one of the exclusive exhibitors at WIRE TOHO 2023 in Japan. We had the chance to ask Mr. D’Amato, Sjogren Industries’ (VP) about the participation in this premium event.

How did you prepare for TOHO?
As the event approached, we at Sjogren Industries focused on ensuring we were fully prepared to showcase our best and most innovative solutions. To provide valuable insights and products that align with the theme of the show - "Solutions for the Future," - we conducted extensive research and development to present cutting-edge technologies and forward-thinking approaches.

What makes WIRE TOHO stand out from other trade shows in this industry?
The trade fair was an exclusive, invite-only event attended by our distributors' customers, along with 48 top global suppliers.

What was the visitor turnout at your booth?
During the trade fair, we had an impressive visitor turnout at our booth, with over 650 people stopping by to explore our offerings and engage in discussions. It was truly remarkable to witness such a significant number of attendees showing interest in our products and services.

Which products or services attracted the most interest among visitors?
The wire straighteners, wire-pulling assemblies, and machines were undoubtedly the stars of our booth, captivating the attention and sparking numerous discussions with the visitors.

Did you establish any new collaborations during the Japan show?
Our attendance at the show resulted in multiple quotes and new orders, signifying successful interactions and potential collaborations with various attendees. The interest and engagement from potential partners and customers were truly encouraging, and we are excited about the prospects of forging solid relationships in the Japanese market and beyond.

What were the major takeaways from the show?
WIRE TOHO 2023 offered us the unique opportunity to meet our partner in Japan face to face and strengthen our existing relationship. Additionally, we were able to effectively showcase our values and offerings to the Japanese market, creating brand awareness and establishing a stronger presence in the region.

What are your plans regarding participation in other trade fairs in the industry?
We are looking forward to reconnecting and networking within the industry after all the changes brought about by the Covid pandemic. Our team is actively exploring upcoming trade fairs and events in the industry to identify the most relevant and beneficial opportunities for our company.

For more information about Sjogren Industries’ projects, please contact the company via the contact information provided.

For nearly a century, Sjogren Industries has been fulfilling the wire straightening industry's demands, standing as one of the sector's most influential companies. Its product range includes various types of wire straighteners, wire guide rollers, and wire-pullers.